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#11 PepsiCo in India

November 15, 2008

A short while ago, PepsiCo announced that it would invest $500 million in India over the next three years. While PepsiCo has been very successful in India with sales exceeding $1 billion a few years ago, this major investment is definitely a case to watch for everyone interested in international business. Let’s wish them well.

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#10 Course on Deadly Sins in International Business

November 4, 2008

This fall term (08/09) I am teaching a course in FH Joanneum University of Applied Science’s (Graz, Austria) “Master in International Management” program on deadly sins in international business. The course is project-based and experimental in that it combines elements of lectures, guest lectures and work sessions (some of it in non-classroom settings). Students work on […]

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Pieter Bruegel the Elder, Greed

#9 Greed in International Business

November 3, 2008

Greed has a special role in international business. On the one hand, one must admit that there would be no international business activity at all, if companies and managers didn’t feel the need to grow their business  across national borders. Taking such action simply involves a little greed. On the other hand, greed can become dysfunctional […]

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#8 Why use “Deadly Sins” as a methaphor in international business?

November 2, 2008

Why blogging about the „Deadly Sins in International Business“. If you run a search on the internet, you’ll discover that the metaphor of the deadly sins has been used for a lot of different things – from investing to human resources management to pottery. So why not use it in an international business context. Sometimes […]

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kfc

#7 Fast Food in China

November 2, 2008

  Is it a deadly sin not be a first-mover in foreign markets? Burger King, the world’s second largest burger chain, recently announced that it would expand it’s business in China by 250 to 300 outlets. Compared with McDonald’s 950 or KFC’s 2,200 this seems to be a relatively small number. Looking at the timing of […]

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#6 New Book on International Business (for German speakers only)

October 30, 2008

There’s a great new textbook on Managing International Business out there. Published by Springer (New York / Vienna) this book provides nice background reading on globalization and multinational enterprises and has a very hands-on chapter on international market entry. Unfortunately, the book’s only available in German so far: amazon

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#5 List of Failures

October 30, 2008

Looking for a list of international business failures? Keep searching, and if you find any, let me know. One list I know of which contains international business failures, but is largely composed of “normal” failures based in the United States.

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#4 Upcoming Book

October 28, 2008

The Deadly Sins of International Business. Professors Gerhard Apfelthaler of Graz, Austria and Duane Kujawa of Miami, USA are working on a book titled “The Deadly Sins of International Business”. The book to be published in 2009 is providing a fresh look at famous’ companies’ failures in international markets. Looking at globally active companies of […]

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#3 US Retailers Abroad

October 28, 2008

What is it with US retailers? Did anybody notice how many retail companies headquartered in the US have failed in international markets over the past decades. After about 8 years of trying to get established, Wal-Mart left Germany in 2006, fashion retailer The Gap pulled out of Germany in 2004, and Pizza Hut defected from […]

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#2 Starbucks fails in Australia

October 28, 2008

Starbucks leaves Australia. One of the latest international business failures comes from one of the most successful retail companies in the world. Starbucks, which operates more than 15,000 coffee shops worldwide, in July announced that it will close 61. Remaining will be only 23 stores in Sydney, Melbourne and Brisbane. What was going wrong? Many […]

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#1 Welcome

October 28, 2008

Dear visitor, if you have found this site then it’s either  because you have an interest in either human nature or in international  business. Well, this site caters more to all of you who find themselves in the  latter category as it is about personal and organizational failures in  international business Someone once has said […]

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